Description: Poncha da Madeira PGI is a liqueur of the Madeira Autonomous Region (RAM) which must be produced with Rum da Madeira PGI and regional fruits.
The Poncha Madeira PGI offers a wide range of aromas and flavors, arising from the use of fruit, different combinations of ingredients and the art of each producer.
It is a traditionally opaque drink whose color varies from citrus to gold, sometimes with greenish reflections due to the fruits pulp and juice. It may, however, present a different color depending on the fruit used.
Production method: In addition to Rum da Madeira PGI, this liquor commonly uses other ingredients that provide unique characteristics, namely bee honey and a variety of fruits produced exclusively in the region, individually or in combination, resulting in a flavor harmony and unique tastes.
Distinctive features: Poncha da Madeira PGI is a liquor which has some flexibility with respect to the selection of its ingredients. The only required ingredient is the Rum da Madeira PGI which determines its typicality.
It is important to note that the quality of this spirit is not only on the ingredients used – which much appreciated by the people of this region and its visitors, such as the Rum da Madeira IGP, regional fruits and, in some cases, Laurissilva honey - but also on the accumulated know-how transmitted over generations. In fact, much of the quality relies on the talent of combining ingredients to obtain the traditional final product.
Production area: The geographical area of production of Poncha da Madeira PGI covers the Madeira and Porto Santo islands.
History: The Poncha da Madeira PGI is a traditional product rooted in the culture of the Madeira people, who over generations have given life to this iconic drink. Its existence goes back to the nineteenth century as an adaptation of a drink known as "panche" brought from India by the British travelers in the eighteenth century.
Product specification (pdf)
Producer group
Instituto do Vinho, do Bordado e do Artesanato da Madeira, IP-RAM
Control and certification body
Instituto do Vinho, do Bordado e do Artesanato da Madeira, IP-RAM
Publication in EU official journal
Regulamento (CE) n.º 110/2008 do Parlamento Europeu e do Conselho, de 15 de janeiro - Anexo III